One figure, agreed before anything starts.
There is no price list on this page, and that is deliberate rather than coy. What a build costs depends on how much of it there is, and a table that hides that behind one number is a table somebody has to walk back on the phone.
What you get instead: one figure for the whole job, in writing, before a line of it is written — and it does not move afterwards because the work turned out to be harder than we thought.
Four steps,
and you can stop after any of them.
Nothing before the brief costs anything. That is not generosity — a quote written without understanding the job is worth nothing to either of us, and the work of understanding it is how we decide whether to take it.
Twenty minutes on what the business does and what is going wrong. No charge, and nothing about it commits you to anything.
What we heard, what we would build, and what we would deliberately leave out. You read it before there is a figure attached, because a scope you have not agreed cannot be priced.
The whole job, not a day rate with an estimate on top. It arrives in the same message as the brief so you can see exactly what it is buying.
Not because the work turned out to be harder than we thought — that is our estimate to get wrong. Anything genuinely new is quoted on its own and started only once you say yes.
Once, fixed.
Agreed before anything starts.
One figure for the whole build. Below is what sets it for each of the four, so you can guess your own before you write.
Hosting, updates, backups, and small changes when you want them. A small monthly, cancelled whenever you like — the site is yours either way.
Monthly, per role.
Or the set, for less than the sum.
Each role is bought on its own and works on its own. The setup is once, at the start, and it covers the two weeks of watching before anything is allowed to act.
Each role is priced on its own and works on its own. Nobody has to buy six to find out whether one is worth having.
The roles share the same setup and the same weekly review, so six of them is not six times the work — and the quote says so.
It covers the two weeks of watching, the write-up you get at the end of them, and the connections to your accounts.
Cancel any role or all of them with a month's notice. The write-ups stay yours, and so does everything that was ever in your accounts.
- Reception
- Quotes
- Invoices
- Documents
- Diary
- Monday
Say which role sounds like your Monday and roughly how much of it there is — how many mails, how many offers, how many invoices. That is enough for a figure in the reply.
What each one doesA monthly, and a fee per project.
No share of what you charge.
The pipeline and the roles, run under your own name, with no cap on how many client projects you put through it.
One licence fee, whoever you are and however big you get. No seat count to manage and no tier you fall out of the month you have a good quarter.
Charged the day a build goes live rather than the day it starts. A project you scope and never ship costs you nothing.
Put as many client builds through it as you can sell. Nothing throttles, and nothing renegotiates because the year went well.
Work you have already delivered keeps running whatever happens to the licence. Your clients never find out you stopped paying us.
We take no share of what you charge. What you bill your client is between you and your client, and we never see it.
What is licensed, in detailSix things you will pay somebody else for.
The surprise is never the amount.
It is that nobody mentioned it. Each of these is quoted or pointed at before it is bought, never added to an invoice afterwards.
A few francs a year, paid by you to the registrar, in your name. We will point it wherever it needs to go.
Card and TWINT fees go to the processor, not to us. You see their rates before you agree to them, and the account is yours.
We do not do it and will not fake it. Good pictures of your actual premises are the biggest visual upgrade available to a small-business site.
A paid font, a stock image, a third-party service your build needs. Each one is quoted before it is bought, never after.
We do not run campaigns. If you want one, we would rather name somebody who does that properly than bill you for guessing.
Where it applies, it is added on top and shown as its own line. Every figure on this site is before tax.
The questions that are really about price.
- Nothing is owed before the brief
- The figure is agreed in writing
- Anything new is quoted on its own
Half when the brief is agreed, half on the day it goes live. Nothing up front for the call, the brief or the quote — those are how you decide whether to buy anything.
Because the honest version of one would have a range on every line wide enough to be useless, and the dishonest version is a number that gets renegotiated once somebody has read the brief. You get a figure in the reply, usually the same day, and it is the figure.
Anything genuinely new is quoted as its own fixed price and started only once you say yes. The original figure does not move because the work turned out to be harder than we thought — that is our estimate to get wrong.
With a month's notice, at any time, and nothing stops working when you do. The site, the code, the domain and the accounts were yours the whole time.
The six roles together already cost less than the six roles separately, and that is the only one. There is no bundle price for a build plus a subscription, because a discount for buying something you did not need is not a discount.